In this project, I designed a set of over 200 icons for GittiGidiyor’s “Thematic Product Filtering” feature.
Role
Icon Designer
Agency
Creasoup
GittiGidiyor which established in 2001 and become the first online market place in Turkey, has strengthen their own lead position in industry, after gather under the same roof with eBay in 2011, which is global e-commerce giant. With the 23 million registered users, GittiGidiyor, is a safe shopping platform that be home to millions of products with favorable prices, also, individual sellers, SME and big businesses are able to open a shop and develop their works.
GittiGidiyor which established in 2001 and become the first online market place in Turkey, has strengthen their own lead position in industry, after gather under the same roof with eBay in 2011, which is global e-commerce giant. With the 23 million registered users, GittiGidiyor, is a safe shopping platform that be home to millions of products with favorable prices, also, individual sellers, SME and big businesses are able to open a shop and develop their works.
GittiGidiyor which established in 2001 and become the first online market place in Turkey, has strengthen their own lead position in industry, after gather under the same roof with eBay in 2011, which is global e-commerce giant. With the 23 million registered users, GittiGidiyor, is a safe shopping platform that be home to millions of products with favorable prices, also, individual sellers, SME and big businesses are able to open a shop and develop their works.
GittiGidiyor, focused on finding the right product, which is the most important question in the e-commerce websites, and decided to offer a user experience solution to prevent users from running into irrelevant products that users didn’t want to see, by asking them what they were searching.
For instance, when a user goes into the washing machines category, they encounter with “How much laundry do you do?” question. By selecting the suitable answer they'll be filtering among the products, even if they don't have any technical information about it.
The agency that commissioned me had already provided the questions, answers and the style of the icons as they needed. So, I started drawing an icon for answer of a question. Here is a list of the ones i liked most.
Check it out
1
I needed to show a quick preview of some detailed products with small sized icons. So, I appreciated how important research part was. Sometimes, little details make differences obvious.
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